The aim of this module is to introduce the student to the relationship between strategy, innovation and the global market.

Learning Outcomes involve:

On completion of this module, the student should be able to:

* Critically contrast and compare the innovation strategies of international industrail organisations;
* Explain the political, legal, economic, environmental and social constraints affecting national and multi-national enterprise in relation to industrial markets;
* Critically examine the relationship between company structure, innovtion, TQM and corporate strategy;
* Identify emerging and declining technologies;
* Implement continuous improvement programmes in modern manufacturing organisations;
* Apply and use analytical tools such as HSA, SSM, Delphi Methods, Morphological Analysis, Benchmarking and Technology Roadmaps;
* Understand and evaluate the legal and ethical requirements of professional engineers.

Teaching/Learning Strategy:

Formal lectures delivered by academic and guest lecturers. Evaluation of case studies and project work. A web based technical management discussion group will be set up and students will take part in discussion and debate. Where appropriate technical management and simulation software will be utilised.

Syllabus:

The areas covered by the teaching syllabus are listed below:
Corporate Stategy and Innovation.
Statistics and emarketing.
Evaluation of core competencies, and international benchmarking.
The dynamics of innovation.
Continuous improvement and innovation.
Financing innovation.
Environment, Ethics, Law and the professional engineer.

Indicative Reading:

Goetsch & Davis, Quality Management, Prentice Hall, 1997
Babcock & Morse, Managing Engineering & Technology, Prentice Hall, 2002
Kelly A., Maintenance Strategy, Butterworth Heinman, 1998
Ambrosini V., Exploring Techniques of Analysis and Evaluation in Strategic Management, Prentice Hall,1998
Johnson & Scholes, Exploring Corporate Strategy, 6th ED Prentice Hall, 2002
ISO14001 Environmental system Handbook, K. Whitelaw, Butterworth, 1997
Achieving Quality through Continual Improvement, C. Burril & J. Ledolter, J Wiley & Sons, 1999
Kotler P. Principles of Marketing, (European Edition), Prentice Hall, 1999
G. Johnson & K. Scholes, "Exploring Corporate Strategy", Prentice Hall 2001
C.L. Bartlett and S. Ghoshal, "Transitional Management: Text Cases and Readings in Cross-Border Management", McGraw-Hill, 2000
G. Jones, The Evolution of International Business, An Introduction, Routledge, 1996
Atril P & McEleny E, Accounting & Finance for non specialists, Prentice Hall. 1997
Law G & Kelton S, Simulation Modelling and Analysis, McGraw Hill, 1998
Current Journal Papers on Innovation

Transferable Skills:

Team building, communication, autonomy and decision making, critical analyis of theories, principles and concepts

This MSc module: Srategy and Innovation course is taught over one week and consists of intensive lectures, laboratories, seminars and case studies. A further 2 weeks is left for self study. The assessment consists of a exam (50%) and a major coursework worth 50%..

The course is held at a Scottish University and is worth 15 credit points. It can be taken on its own merit as CPD (continuous professional development) or towards a PgC or PgD in Maintenance Management or as in most cases a MSc in Maintenance Management.

This MSc module: Srategy and Innovation course is suitable for students/delegates who possess at least a degree in a engineering discipline. A-1 Technical Training, logis-Tech Associates provide added tuitional support to all attendees in this module for a small fee.

The next in-take to the MSc in Maintenance Management is September 2004 - numbers are limited. For more details on the MSc in Maintenance Management, please complete the request for information form or email hugo@logis-tech.co.uk.